Advocacy
Health Literacy – The Clear Health Communications Committee provides today's healthcare leaders with the tools and understanding required to address the growing needs of those patients with varied health literacy levels. In September 2023, this team launched a Health Literacy training and certification, click here for more information.
Integral Insights - This task force aims to maximize the value of PMR and analytics in an era of competing resources to help healthcare organizations optimize insights using all available tools.
Fair Market Value - The FMV committee is open-sourced and composed of individuals throughout our ecosystem, focused on evolving FMVs to improve data quality and participation. The FMV calculator tool is available in the Video Library.
Trends and Futures - This committee develops and analyzes the annual survey to uncover trends, innovations and changes that impact healthcare to inform manufacturers & agencies so we can anticipate how the market and the insights profession are evolving.
Data Integrity Amidst the Rise of AI - This task force explores the good, the bad, and the ugly of AI and brainstorm ideas and how we, as an industry, can develop standardized solutions, validations, technologies and best practices to combat fraudulent responses.
Anatomical Classification System* – Pharmaceutical products worldwide are grouped into categories in sales, medical and promotional audit services in order to standardize and enable researchers to analyze therapeutic markets and to compare similar products.
Diversity, Equity and Inclusion - Intellus has teamed with representatives across biopharmaceutical companies, insights consulting firms, and fieldwork agencies to address how to bring greater diversity, equity and inclusion (DEI) to healthcare insights. Many resources are available on their page here.
EU GDPR Q&A* – The FAQs explains the scope and importance of the regulations, outlines the requirements and provides a high-level action plan.
Standards & Guidelines – Intellus Worldwide partners with BHBIA, ESOMAR, EphMRA and the Insights Association to compile best practices and safeguard the marketing research industry.